Basic Tips – How to write a blog


It can be a daunting aspect even contemplating to start a blog, not to mention when you sit down and start the process. Then add a touch more terror when you realise you most probably haven’t written anything worth reading. Trust me, we’ve all been there!


Breaking down the main elements of blog writing into bite size chunks could make the difference between writing the perfect blog and creating content that just isn’t who you are. A blog should include personality with relatable points and topics that will grab your readers attention.


With that in mind, let the tips begin…


Speak it, Write it


So, you’ve got your topic, what will your opening line be? My advice as a blog writing non blog writer is to start off by imaging what you would say if you were to speak out loud. What would you say about a product? How do you feel about this service? And what descriptive words are appropriate?


Make various bullet points or short sentences just to get some thoughts jotted down. When your words start to flow, you could be on to a winner. Now’s the time to keep writing, taking advantage of your creative mind.


If you come to a point where you mind is blank, not to worry. Put your pen down, close your word document and step away from your blog. If your heads not in it, you won’t be happy with your final draft.




We’ve written down your thoughts, where to now? Don’t be ashamed to google that Thesaurus and take some help when it’s needed. As the blog begins to build and you’ve scribbled your thoughts down, you could notice similarities within the text. In my mind, this is perfectly normally. When we speak, we repeat phrases and words all day. Why would this change when we write?


A thesaurus is a fantastic tool to get you out of the writer’s rut. It doesn’t mean you’re not clever or original either. It allows you to branch out with new words, enabling your blog to flow and carry your story. If you can throw a few fancy words in, why the hell not!




As previously mentioned, personality within a blog will keep the readers interested. Yes, you will have a topic to follow but don’t let that put you off. Allow a fun and light-hearted (depending on the topic) side of you to shine through. Easily done when you incorporate certain words and phrases that you understand and use on the regular.


If you’re writing for a company, there must be a level of professionalism. It’s important to remember this so the blog can be a hit with a larger target audience. Each reader will welcome a personality, but the words you choose will be key.


Read, read and read again!


You’ve finished, you’ve finally written a full blog, but it’s not time to celebrate yet. The end is near so no need to panic. The suggestion to read, read and read again, is a tip I can live by. Giving you the opportunity to amend spelling mistakes and add any missing punctuality.


Once you’ve done this, leave your blog until the following day. And read it again. In this time, when your mind has recharged, you notice new things and have new ideas. You’ve given yourself another chance to tweak the sections that didn’t quite fit and replace them with fresh ideas.


These key tips should get you off to a great start and build your writing confidence. You don’t have to be an expert in all that you do, but you can start to learn. Like everything we have achieved, we had to start at the bottom and work our way up. A lesson in life we can certainly learn from.

Article marketing and blogposts.

Any idea how to get a dormant URL back to live?


Well, I also thought that I knew how to do this but with some websites the progress is really slow? But why is it slow? If I don’t see any progress within 4 weeks should I be worried?


Article marketing and blogging


Whilst typing this article, I am just thinking about a blog that I have just put live on one of my sites called STUDIOVHF SCOTLAND. I am clearly frustrated about the performance of one of my client’s sites because I don’t see any progress in organic search results whatsover. I have done all the photography for them, alt-tagged the images with the relevant key-words, build a great new modern website with correct URL structure, key words, set up social media profiles with links, google my business, analytics and of course I started building back links. And what do you think happened? Well: nothing!



In the meantime whilst writing this article to get rid of my frustration, I found this online:


“According to multiple sources, the average time for websites to rank on Google through optimization (SEO) techniques is about three to six months. That’s right – jumping to the front of Google’s results usually takes between 90-180 days, depending on the competitiveness of your industry and popularity of your keywords.”


So I have even started to write blogs in English on one of my sites to generate some backlinks from it. After all, my sites have all good MOZ Authority. 


Incognito Heat Co underfloor heating



Perhaps it has something to do with the name of the company I am trying to get good results for? The name ‘Incognito’ may suggest that that is what they to want to be? I thought the name was great for a product that you actually don’t see and feel when it is installed? No horrible looking radiators to see, and hurt your knee on, or head when you’re a child. No cold feel anymore, a drop in your monthly energy bill, etc. etc. All great benefits from an invisible or ‘incognito’ underfoor heating system!


Anyway, I hope my patience and efforts will pay off in the end. If you have anything to share with me regarding this subject then please do not hesitate to contact me using the details below.